Skyrocketing value of online communities

It’s surprising about Microsoft corp’s investment in Facebook Inc. - $15 billion for 3 ½ year old internet hangout, or the rare shun of online leader Google Inc.

Microsoft paid $240 million price for 1.6% stake in Facebook. This clear the view, world largest software maker, crudely wanted to deepen its relationship with a startup that didn’t have $200 million in annual revenue.

By stamping the deal, Microsoft had loosed previous high-stake biding battles to taking stake in AOL, internet ad service DoubleClick Inc, and taking the ownership of online video sharing pioneer YouTube. Microsoft finally cooked-up Google by taking the stake of Facebook Inc.

Microsoft’s investment, increase the value of online communities like Facebook, Orkut – a place where people look for dates, share music videos and photos, connect with family and friends.

News corp. in 2005 paid $580 million for outright ownership of MySpace.com. Microsoft established the current market value of Facebook to $15 billion, by his investment in the same.

Although Myspace remains the largest social network, while there is so many social site for different activity, like Digg (community-based popularity website), delicious (social bookmarking), Dekoh (Sharing photo, music, books etc direct from there desktop without uploading), Flicker (photo sharing), Orkut (social interacting website) and many more….

Google’s current social network (Orkut) has seen relatively good success on the globe.

32 year old company Microsoft becoming more internet savvy by his successful courtship of Facebook.

Adobe AIR(Adobe Integrated Runtime)

The new name for Adobe Apollo is now Adobe AIR(Adobe Integrated Runtime).

Adobe is also announcing a beta version of the runtime, which will include Ajax and HTML support. This means developers can create an Apollo application entirely based on HTML, without using Flash at all.

AIR would be releasing by the end of this year.AIR and Flex 3 released on Monday.
First time Adobe is simultaneously releasing its programming model and runtime for building rich Internet applications (RIAs) that can be run both on the Web and locally on the desktop.

AIR competes with other so-called Rich Internet Application runtimes, including Microsoft's new Silverlight software and Google Gears and the much talked Dekoh which also supports other web technologies like JSP, Servlets on the desktop.
Dekoh addresses this hole which Adobe has left. Dekoh is a social media platform on the desktop bringing web 2.0 functions like sharing, tagging, commenting, rating and RSS to the desktop.The second difference is Apollo applications run outside the browser, more like desktop applications where as dekoh runs inside the browser....

Apollo also announced a bus tour in which Adobe will be traveling to 18 cities to perform demos and spread the word on the platform.